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SimplyWater wipes are the result of one simple mission

To develop the world’s most environmentally friendly baby wipes, that also happen to be the purest for your skin.

Most baby wipes contain chemicals

On average, you can find 12 ingredients in baby wipe formulations.

And plastic...

Most wet wipes contain 60-70% plastic fibres, resulting in plastic waste. They never breakdown entirely and over time they turn into micro-plastics.

After years of development

We created a unique water enhancement process that led to SimplyWater baby wipes.

Carefully selected materials

Our wipes are made from sustainable and renewable plant-based materials sourced from FSC or PEFC responsibly managed forests in Europe. 100% biodegradable, home compostable and planet-approved.

Truly biodegradable

Our 100% plant-based wipes biodegrade in 14 days aerobically and 28 days using an anaerobic method.

Made by us

Made in our manufacturing facility in Brackley, UK.

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No more landfill waste. No ocean plastics.

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Amazing water wipes!

I love these wipes! I’m so pleased I’ve found an eco friendly wipe that really works. These are water wipes (99.9% water!!!) so I was amazed at how good they are in terms of cleaning little bums and because they are natural I don’t feel bad about using them on my little ones face or hands either. The wipes themselves are really strong and big compared to other similar products. They are moist but not too wet (which is a problem I’ve had with others) and they don’t smell strange! Love that they are biodegradable too. Would recommend!

Starry amazon customer


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